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Experience

February 2022 - Present

Coldwell Banker Realty / Anywhere Real Estate Inc.Corporate Relocation Consultant | Business Development Lead (Feb. 2022 - Apr. 2025)

  • Generated $23M+ in VIP listings and buyer representation opportunities through high-touch client engagement.

  • Strategic Initiative ’25: Designed and executed social marketing campaigns, including a 2025 calendar collateral strategy for national lead generation.

  • Managed 300+ relocation files, driving high conversion rates (54%+ in 2023, 50%+ in 2024) through strategic initiatives.

  • Strategic Initiative ’24: Led cross-functional collaborations increasing mortgage, escrow, and title service utilization across business unit by 1.5% YoY.

February 2021 - January 2022

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Windermere Real Estate – Aaron Harrington Team, Licensed Agent | Business Dev. & Marketing Mgr., Seattle (Feb 2021 - Jan 2022)

  • Developed direct mail campaigns, driving an additional $3.5M+ in new client home sales.

  • Converted inbound calls into high-net-worth appointments, cultivating long-term client relationships.

January 2020 - January 2021

Zillow – Premier Agent TeamSales Executive | Business Dev. Consultant, Seattle HQ,     ( (March 2020- Jan 2021)

  • Led high-volume outbound sales, making 80+ calls daily to top-tier real estate agents and brokers.

  • Executed full-cycle lead management, increasing client retention and revenue growth.

February 2019 - January 2020

April 2018 - February 2019

RoyalMedia - Strategic Multimedia Development Executive, Seattle/NY,
(Feb 2019-Feb 2020 I Contract Role
 

  • Partnered with Alaska Airlines, and created"When Fish Fly" multimedia campaign, generating $80K+ in revenue.

  • Managed corporate sponsorship renewals, achieving 20%+ annual increases.

 

 

 

 

Seattle Met Magazine | Saga City Media I Contract Role
Senior Account Executive – National Sales (Digital & Print) (Apr. 2018 – Feb. 2019)
 

  • Launched experiential marketing campaigns, case in point - Laura’s Lean Meats multi media/experiential generating $50K+ in event-driven revenue.

  • Secured partnerships with Tiffany & Co., Mercedes, and Nordstrom, expanding luxury brand engagement.

January 2013 - March 2018 

DotDash Meredith Corp. l Allrecipes, EatingWell, Better Homes & Gardens
International Partnerships & Sales Manager, Seattle/NY, (Jan. 2013 – Mar. 2018)
 

  • Managed $8M+ annual revenue growth across CPG and grocer brand marketing programs.

  • Led shopper marketing global product rollouts, driving engagement in CA, QC, UK, IE, NL, AU, NZ, DE, IT, FR.

  • Program managed AI/SaaS Whisk-Samsung parrtnership integration across Allrecipes for complete click to cart online shopping experience.

March 2008 - March 2012

The Seattle Times I Seattletimes.com
Senior National Digital Sales Manager (Mar. 2008 – Mar. 2012)
 

  • Expanded digital ad sales from $1M to multi-million-dollar revenue, maintaining 25% annual growth.

  • Led cross-industry partnerships with brands like Nestle, Unilever, Disney, Kroger, and Walmart.

2012

Contract Positions

Strategic Account Executive – Seattletimes.com; October 2012 to December 2012

Business Development Manager – Aquent/Vitamin T Seattle; March 2012 to October 2012  

Education and Certifications
🎓 Washington State University – B.A. in Communications, Advertising 📜 WA Real Estate License – Rockwell Real Estate Institute - 2025 New Washington Real Estate Fair Housing Cert.🍷 Wine & Spirit Archive – Level 1 and 2 

 

Technical Proficiency

📌 CRM & Referral Systems – Salesforce, eRelocation, Referral Maker 📌 Marketing & Creative Platforms – Adobe InDesign, Google AdWords, Canva, Tableau, Nielsen 📌 Sales & Productivity Tools – Slack, Microsoft Office Suite, PowerPoint, Trello, JIRA

 

Hospitality & Event Management Expertise

🎯 Luxury Hospitality & Sales – POS | Event Coordination | Client Engagement | Wine Industry Marketing 🎯 Trade Show & Experiential Sales – Sponsorships | Networking | Lead Conversion 🎯 Upscale Venue Partnerships – Corporate Events | BEO Documentation | Contract Negotiation

Phone

206 450 2928

Email
jeliclisa09@gmail.com

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© 2025 By Lisa Jelic.
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